Since 2004 Jesper and his brother Börries have been causing a stir at Jazzunique GmbH with touching experiences, extraordinary architecture and unique design. With 70 employees, Jazzunique develops tailor-made brand messages – with creative inspiration, efficient planning and organisation as well as a keen sense of the target groups. Passionately staged by communication professionals, event managers, designers and architects, these brand worlds address their target audience emotionally and directly.
The 70 creative minds understand all forms of experiential communication. Whether live measures such as corporate events, product presentations and roadshows or brand spaces such as stores, working environments and trade fair stands – always integrated into traditional and digital brand communication.
Frankfurt is for me …
Village and metropolis, international and home, diversity and subculture, harmony and the Main River, in the middle of Europe, a clash of many cultures, nationalities and professions in a small area. In short: the best place for our agency.
What do you love most about your job?
What I love about my job is that I can create and inspire. I am happy about the passion I feel every day in our team. The thrill when things get going! Getting to know great people and different corporate cultures every day is a great privilege. But the best thing is: I can’t get around the idea of learning every day.
Where do you get your ideas from?
I think they come from my curiosity and often from “not thinking” – from everyday encounters and conversations with different people. Coincidentally and surprisingly!
My lunch break …
… I like to spend time with other people: Whether it’s with colleagues at lunch, eating with clients and partners or talking to my brother. I prefer to get my lunch from the Spaniard at our front door, the little Italian, the Turk, the Hake Gallery or the Vietnamese or … on the colourful Leipziger Strasse in Bockenheim.
What trends do you think we will see this year?
We are living in times of total disruption and uncertainty because we don’t know where exactly this change will lead us and how quickly it will happen. Digital worlds blend with real worlds and AI is already radically changing our working environment. At the same time, I have the feeling that we are being overwhelmed with digital information. I think it is very important, especially in terms of brand communication, to find ways to get in touch with people in real life, because I am convinced that genuine perception and connection can only happen through real encounters.
What else can we still learn?
We have to learn to find our way back to ourselves and not get too carried away by the digital highway. We have to understand that we as human beings – despite highly developed technologies – can only absorb and process a limited amount of information and that we also need time for leisure and digital tranquillity to be able to think new things and move forward.
You should definitely do that in Frankfurt …
Looking at the skyline above the water – it’s best to go to a high-rise building and look over Frankfurt. Also, climb the Goetheturm when it is rebuilt. But in any case, enjoy an espresso at Jazzunique.
